My Work
I help companies solve problems using human-centered written material.
Whether a newsletter that regularly gets your name out there, a white paper that establishes your expertise, or an instructional manual that clearly organizes difficult information for employees, these documents all achieve their goals through human-centered connection.
Well-received speech on the accomplishments of Bellevue’s Clinical Research Center convinced the National Institutes of Health to renew their grant funding.
Presentation / Speech • Healthcare • Risk Management
White paper on treatment of patients in Bellevue’s Prison Unit helped the hospital gain JCAHCO accreditation and served as a response to press inquiries.
White Paper • Healthcare • Risk Management
Bios gave prospects impressive facts about the Bankruptcy Center staff as well as intriguing personal info that helped humanize them.
Bios • Law Firm • Small Business
Recruitment book section: “Putting Your Insurance Degree to Work” gave recent Risk Management grads an exciting picture of how their career could flourish at Sedgwick. This helped recruiting efforts at both the local and national level.
Bios • Insurance • Risk Management
Original website copy for a small consumer law firm that now shows up in top 3 organic internet searches for "San Francisco Bankruptcy Attorney".
Website Copy • Law Firm • Small Business
Technical newsletter summarized info on insurance products and services as well as personnel changes and admin announcements. This helped make the jobs of 80 account executives easier.
Newsletter • Insurance • Risk Management
Curated newsletter gave neighbors info that helped them reduce their property’s vulnerability to wildfire.
Newsletter • Non-Profit • Risk Management
Foresight was a newsletter on Risk Control that was sent to clients, colleagues, and prospects.
Newsletter • Insurance • Risk Management
By taking the Haight Ashbury walking tour, visitors gained historical insight into San Francisco’s famous “Summer of Love” neighborhood.
Presentation/Script • Non-profit • Tourism
Slide presentation on how to be safe on the job was given to new employees at a tech company that manufactured computer disk drives.
Presentation/Script • Tech • Manufacturing
Four-page historical narrative enabled a small pet shop to compete for San Francisco legacy status and a $50,000 grant.
White Paper • Pet Shop • Small Business
Email marketing letter helped gain Parents Association approval to purchase $20,000 of computer technology for the school using Parent Association funds.
Email Marketing • Small Business • Private School